Exclusive articles:
The 5-Step Guest Nurturing Process Your Business Needs
In marketing, there’s a lead generation and onboarding process that helps sales funnel gurus and the like turn cold leads into loyal customers. It...
7 Reasons You Need Google Hotel Ads for Your B&B or Independent Hotel
Off-season, high season, shoulder season - there's currently not a more effective, high converting ad program that will deliver direct bookings than Google Hotel...
A Hotelier’s Guide To Social Media
Social media has become a vital component of a comprehensive hotel marketing strategy but it’s often challenging to allocate resource to maintain, grow and...
5 Digital Trends That Will Affect The Hotel Industry In 2020 & Beyond
Having a prominent online presence should be a priority for any aspiring hotel business. In this article, Marc Swann, Search Director at digital marketing...
How To Compete Against OTAs In Search Results
Many hotel marketers and owners choose not to engage in search engine optimisation for one simple reason - they fear they can’t compete anymore...
