Exclusive articles:
How the Net Promoter Score Can Affect your TripAdvisor Rating
A recent Guestfolio study highlighted an exceptional relationship between a hotels' Net Promoter Score (NPS) and their TripAdvisor rating. Using multiple methods, the study outlines how...
What’s Driving Guests To Make Their Travel Decisions?
Recently Google published the Google Playbook for Travel — a detailed overview of the trends and learnings of consumer behaviour while booking and researching travel. Within...
Get to know your guests with guest profiles
‘The OTAs know more about your guests than you do.’ It’s a harsh comment but one that rings true for many. By compiling data and...
The Power of Email Automation for Hotels
Automated transactional emails can be the cornerstone of a hotels' communication strategy – they share details about the transaction, include all reservation information and...
Add WhatsApp to your Hotel Engagement Strategy
As of February 2016, WhatsApp surpassed the 1 billion users mark. That means 1 in 7 people in the world now use it and...
