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Content Ideas All Brands Can Use In 2020

What content to post is, like most things with social media, a case of “well, it depends”. But there are some content ideas which...

6 Questions Hotels Should Answer Before Making the Leap to Facebook Messenger Bots

The appeal of chatbots is clear: Messaging seems to be the preferred method of communication these days, so technology like Facebook Messenger Bots that...

The Power of Creating Social Moments for Hospitality Marketers

Industry standards put the average hotel marketing budget at about 4 to 5% of the property’s total revenue. That’s a nice starting point and...

Can LinkedIn Be An Effective Marketing Channel For Hotels?

For those responsible for marketing a hotel, small or large, LinkedIn isn’t always the first channel that comes to mind. With hospitality having business-to-customer...

How To Squeeze The Most Out Of Each Social Media Channel

By now we all know that success in the modern age means being present on social media. With the latest stats indicating that “digital...

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