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An Introduction to Instagram for Hotels

Instagram is a visual based social network which I believe all hotels should be using more of. Instagram is also owned by Facebook, so...

The Ideal Social Media Content Strategy For Hotels

All social media strategies are subjective, and hotels in particular tend to require unique content strategies altogether. Hotels need to convey their brand, location,...

The Bizarre Case of Renaissance Hotels’ Facebook Decline

Renaissance Hotels, the up-market brand now owned by Marriott ($NASDAQ:MAR), is on an inexplicable and precipitous slide... when it comes to Facebook likes. In...

Why Hotels Aren’t Using Social Media Properly

There are lots of brands that don’t use social media properly, and the world of hotels is no different. Of course, there are exceptions....

3 Reasons Hotels Fail On Social Media

Some hotel brands are phenomenal with Social Media Marketing. They use every trick in the book brilliantly and see significant traffic and new reservations as...

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