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How Small Hotels Can Boost Direct Bookings: Interview with Taylor Short
Recently Taylor Short, Hotel Booking Analyst for the online technology comparison company Software Advice, released a new report which studied how to encourage guests...
Introducing the Shared Workspace Hotel
Its no longer just about heads in beds. Every hotel needs a reason to exist today - a differentiator that attracts guests - which...
7 Top Twitter Tips for Hoteliers
By now it’s no secret that social media is an invaluable sidekick when it comes to building a brand and engaging with customers. And...
How the Net Promoter Score Can Affect your TripAdvisor Rating
A recent Guestfolio study highlighted an exceptional relationship between a hotels' Net Promoter Score (NPS) and their TripAdvisor rating. Using multiple methods, the study outlines how...
Hotels Offering Loyalty Programmes on OTAs: The Dark Side
Expedia is now very kindly allowing hotels to offer their normally closed user group member-only rates publicly on Expedia. Red Lion Hotel Group (RLHG),...