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Revinate acquires Go Moment
The strategic acquisition creates a single CDP that seamlessly powers omni-channel guest lifecycle communications and commerce for hoteliers, making it the ultimate direct booking...
7 Ways to Drive Direct Hotel Bookings
Direct bookings are any bookings that your hotel confirms with the guest directly through your website, over the phone, by email, or from a...
Cracking the Email Code: Devising Effective Hotel Email Communication Strategies
When you think of digital marketing techniques, what comes to mind first? PPC ads? Social media? Guest blogging? Those are important elements, certainly. However,...
From Brand Multiplicity to Brand Authenticity
Before the pandemic, hotel brands were at a crossroads with increasingly brand agnostic consumers and ever-expanding brand portfolios. But there is evidence that the...
The Most Essential Ingredient in Achieving Success in the Hospitality Industry? Creativity
Quick – what’s the most important ingredient for a successful hotel property? The location? The architecture? The amenities?
Those certainly play a role, but you...