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Why Commercial Teams Must Learn To Trust The Science
We have been inundated with calls to trust the science since the pandemic began. Similarly, we consistently hear from hotel commercial teams that they...
Topical Marketing: How to Leverage It in the Hotel Industry
Hotel marketing is nothing new. Owners and managers have been doing it for decades. Of course, marketing has evolved a lot in recent years....
The Most Popular POS Systems for Restaurants
A point of sale (POS) system is used by businesses to manage sales transactions, which is why they are vital for restaurants. In the...
Why Your Hotel Marketing Strategy Should Include PR and How to Use It Effectively
The hotel industry is more competitive than ever before. There are more properties today than there were even just a few years ago, and...
Data = Fuel for The Hospitality Commercial Race
Jonathan Fuentes is Technology Strategy Manager for the hospitality industry at Accenture with more than 12 years of experience. Throughout these years he has...