How to Change your OTA Mindset and Reduce Commission Costs
Digital marketing and guest services can diminish the impact of OTAs on travellers' behaviour and your hotel's financial results.
Online Travel Agencies (OTAs) are powerful marketing...
Germany’s National Competition Regulator Rules Booking.com’s ‘Best Price’ Clause Anticompetitive
Whilst they may have the marketing slogan Booking.yeah Germany's National Competition Regulator, the Bundeskartellamt says Booking.no!
Further to their January 2015 ruling that HRS's 'best price'...
Booking.com Threaten Legal Action Against Triptease & Partners
Triptease: Booking.com Update, April 27, 2016
In November 2015, Booking.com contacted a number of Triptease partners to discourage them from using our direct booking tools. They...
Getting bold with OTAs – Shire Hotels add price comparison to reduce booking abandonment
In a saturated online hospitality market where every website guarantees to offer the cheapest rates, hotels often lose out on direct bookings to consumers...
The 4 Essential Hotel Parities – Rates, Content, Rooms & Market
Consult Dictionary.com and you'll find that parity is defined with words like 'equality' and 'equivalence'. Ask a hotel professional what 'parity' means to them...