Hotel Marketing

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What Should A Hotel Marketing Manager Be Doing To Increase Yield?

Most hotels don’t have the luxury to employ a revenue management specialist. The task of increasing revenue and maximising yield often lies with the...

Are Bots Worth the Bother? [FREE Whitepaper]

The rise of mobile has created a huge and constantly engaged user base in social and messenger apps. Whereas the biggest travel apps have...

The Importance of Instant Localisation of Travel Related Content

Online channels are playing an increasingly crucial role for the travel industry. They are an effective means to reach inbound as well as outbound...

7 Ways To Get More Direct Bookings & Increase Your RevPAR

There are ways to increase your direct bookings without compromising your relationship with OTAs. Russell Logan, STAAH's Head of Sales for Europe explores. 1. Offer...

Defeating Digital Oversaturation in the Hotel Marketplace

The digitisation of travel purchases has revolutionised the hospitality industry in a variety of ways from online virtual tours and customer service chatbots to...

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