Hotel Marketing

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What’s Driving Guests To Make Their Travel Decisions?

Recently Google published the Google Playbook for Travel — a detailed overview of the trends and learnings of consumer behaviour while booking and researching travel. Within...

Zombies, Roller Coasters, and Rooms from Outer Space: the 2016 Young Travellers’ Wish List

Interesting new research from Jet2holidays has highlighted, from a child's perspective, what hotels could provide to be more family friendly. While it may be a challenge to arrange...

Cloud Based Vs. Cloud Hosted Systems Explained

Hotel technology is changing and for the better. These changes should bring about greater operational efficiencies and allow the hotel to reach out to...

What if Airbnb Built a Hotel?

Ian Schrager said on stage at this year’s BLLA conference that, in some ways, Airbnb is the boutique hotel of one. So, what if...

Special Report: The Hospitality Industry’s New Platform Paradigm

In the last ten years, a new technology strategy has displaced entire industries that were once deemed unstoppable. That technology model is "The Platform." The likes...

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