Revenue Management
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Can Artificial Intelligence Replace Human Intelligence In Hospitality Revenue Management?
A lot has been said recently about revenue managers and artificial intelligence and whether revenue managers in hospitality need to panic about being replaced...
Total Revenue Management, The Future Of Revenue Management
Total Revenue Management is a much-discussed concept in hospitality, but in reality it has produced a great deal of confusion. Put simply, it is...
Hotel Pricing Strategies: Using Room Types As A Strategic Yield Tool
The rooms of your hotel are one of the most powerful tools you have at your disposal as a revenue manager. It allows you...
Recovering From Paris’ Price War
Cyril Guersan joined Warwick Hotels & Resorts in Paris in 2014 as a revenue analyst. He soon became a junior yield manager and today...
Are You Ready To Hand Over Your Pricing Strategy?
If you’re in any way involved in your hotel’s online distribution you’ve most likely come across Booking.com Basic by now. Through this programme, Booking.com...